Suffering From Holiday Sunburn?

Does your skin feel inflamed and tingly? A recent newspaper article I read stated that it’s a myth that you only need sun-block while in the direct sunshine as 80% of the sun’s rays can still pass through the clouds.  In addition, it said that sunburnt skin takes ten to fourteen days to recover. Interesting.

At PURE we not only advice an SPF Factor to be applied daily but also recommend the Elemis SOS Emergency Cream if you have had too much sun. It is a soothing and hydrating cream that is just what a sunburnt skin craves. It contains an essential oil called Myrrh which is well-known for its healing properties. The cream is recommended to use daily and is especially beneficial to apply before bed as the skin regenerates itself while asleep.

We recommend the Elemis Skin Nourishing Milk Bath for your body. It has a milk protein base that is rich in vitamins and minerals and is brilliant to soothe skin irritation and sensitivity. You can either use it for a relaxing bath or as a body moisturiser.

Elemis SOS Emergency Cream and the Elemis Skin Nourishing Milk Bath are both available at PURE locations and our online shop.

PURE beach image